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Set Up Messenger for Your Dealership

What happens from sign-up to your first text, and how to give your team access.

There's nothing to install. Once your dealership subscribes, Blackpurl registers your texting number with the carriers and switches Messenger on. Registration fees are covered by Blackpurl.

Your path to the first text

  1. Share your business details. Your Blackpurl contact emails you for your legal business name, address and website.

  2. Website check. Carriers require a public privacy policy and terms that mention text messaging. We'll tell you if anything needs adding.

  3. Number setup. Blackpurl sets up your texting number.

  4. Carrier registration. Blackpurl submits your registration. What's needed depends on your country (see below).

  5. Test text. Once approved, we send a test text from your number and confirm the reply reaches your inbox.

  6. You're live. Messenger appears in your header.

Speed it up: add a privacy policy and SMS terms to your website before you start. It's the most common reason registration is delayed.

Registration by country

Country

What's registered

Good to know

United States

Brand and 10DLC campaign

Required before you can send. Approval time is set by the carriers.

Canada

Toll-free verification (recommended)

Local numbers need no registration but are flagged as spam more often. Texting US customers also needs US registration. You can move an existing number over.

Australia / New Zealand

Country-specific sender setup

Ask your Blackpurl representative about availability.

Give your team access

Admins get Messenger automatically. Everyone else needs the View incoming text messages permission on their user group.

  1. Go to System settings > User permissions (1).

  2. On the Groups tab (2), open the group, for example Parts counter or Service.

  3. On Permissions, under Special Actions, turn on View incoming text messages (3).

  4. Select Save changes. Users in that group see Messenger after they refresh.

Who manages templates? To create, edit or delete message templates, also turn on Text templates under Account Administration in the same group. Turning a permission off removes access after a refresh.

If texting is turned off for your dealership, sending and receiving stop right away and Messenger is hidden. Your conversation history is kept.

Keep going

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