In this article, we will explore the advantages of establishing a clean make / model database during your dealership's activation


Clean Database


Opportunity knocks, and it's the perfect time to construct a clean database utilizing structured Make/Model/Sub Model framework data


Furthermore, you will have the chance to import the following data (Note: The Blackpurl Data Import Template is provided at the bottom of this article):


  • Make/Model/Sub Model framework
  • Factory Options
  • Stock Unit Inventory
  • On Order Units
  • Consignment Units
  • Customer Owned Units


Depending on your dealership's requirements, this task may require some heavy-lifting on your end to set up. But rest assured, the long-term benefits of a well-prepared framework will be of great benefit


The benefits of this endeavour include:


  • Clean and structured framework data
  • The convenience of ordering/receiving units with simple clicks, bypassing the need for tiresome typing
  • The ability to quote customers effortlessly by navigating through the data, instead of typing it all out
  • A smooth and user-friendly experience for your Service Writers
  • Cleaner reporting and accounting

Connecting This Knowledge to Your Activation


Having covered the advantages of having a strong and orderly Make/Model/Sub Model & Factory Options data in your account, it's crucial to recognize that importing your unit framework data during your activation can be very beneficial


However, it must be emphasized that, unless otherwise agreed upon, the data submitted for import is your responsibility to ensure it is clean


For instance, take a glimpse at a small segment of Customer Owned Unit data below, and observe where the data may become messy right from the beginning (Hint: focus on the make column)



Before submitting your data during the activation process, carefully consider the following points:


  1. Are Makes consistent across all the data you are submitting?
  2. Are Models consistent across all the data you are submitting?
  3. Are there any instances of missing Make / Model data in the submitted data?
  4. Would you like to submit prepared Make / Model framework data, or would you prefer to custom-create it in your account? Remember that this data should meet your specific standards
  5. Similarly, would you like to submit prepared Factory Options framework data, or would you prefer to custom-create it in your account? Again, keep in mind that this data should align with your specific standards